Creator revenue infrastructure

Know which traffic becomes revenue.

OFM Pixel connects creator-platform outcomes with the marketing journey that came before them—so agencies can route cleaner events, preserve value, and see what is actually working.

See how it works →Request access
Private beta — access is granted per agency.
Verified event streamLive
S
Subscription activatedFanvue · Creator matched
$13.50
P
Payment succeededFanvue · Delivered
$80.00
↗
Landing session capturedCampaign identifiers preserved
Matched
Designed for multi-account creator operations
Signed webhooksTenant isolationServer-side delivery
The attribution gap

Why Fanvue attribution breaks

Ad platforms can see the click, but Fanvue sees the subscription or payment. Between those moments, iOS privacy controls and browser identity loss can remove the identifiers needed to connect the two.

Link-in-bio pages and messaging apps add more hops to the journey, while the final payment happens off-site inside Fanvue. OFM Pixel creates a controlled, consent-aware event layer across that gap and reports platform revenue honestly when a deterministic match is not available.

The product

One event layer between acquisition and creator revenue.

Browser journeys and creator-platform purchases normally live in separate worlds. OFM Pixel provides the controlled event infrastructure needed to bring them together.

01 / INGEST

Capture outcomes

Receive signature-verified Fanvue subscriptions, payments, refunds and lifecycle events without exposing platform secrets.

02 / RESOLVE

Route the right account

Map creator identities to isolated client tenants, quarantine unknown identities and prevent cross-client event leakage.

03 / NORMALIZE

Preserve event value

Convert minor-unit revenue, apply controlled currency rules, deduplicate events and distinguish paid outcomes from zero-value records.

04 / OBSERVE

Inspect the pipeline

See incoming events, delivery status, revenue totals and subscriber lifecycle summaries from a private operations dashboard.

05 / COLLECT

Own landing signals

Collect consent-aware campaign identifiers and session events directly from GTM into tenant-specific infrastructure.

06 / DELIVER

Send clean conversions

Forward eligible events to a tenant's configured measurement destination with retries, diagnostics and stable external IDs.

How it works

From ad click to verified outcome.

A durable attribution path, designed around the identity breaks that happen between websites, messaging platforms and paid creator products.

STEP 01Landing signal

Capture campaign, click and consent state from the client website.

STEP 02Journey bridge

Preserve an opaque session reference across the visitor journey.

STEP 03Platform outcome

Receive the signed subscription or payment event from Fanvue.

STEP 04Measured conversion

Normalize and route the eligible event to its configured destination.

Built for operations

Infrastructure your agency can actually inspect.

Multi-tenant by design

One managed platform can support many creator accounts without combining their identities, destinations or reporting streams.

  • Separate OAuth connections
  • Creator-level routing maps
  • Tenant-specific destinations
  • Quarantine for unmatched events

Privacy-conscious collection

Landing collection is allowlisted by website origin and advertising identifiers are retained only when the corresponding consent state is granted.

  • Consent-aware payload processing
  • Strict event field allowlists
  • Personal data redacted in dashboards
  • Time-limited attribution storage
Questions

Fanvue attribution, explained.

Does Fanvue have a tracking pixel?

Fanvue provides signed platform webhooks for events such as subscriptions and payments, rather than a browser pixel that follows the complete visitor journey. OFM Pixel receives those verified outcomes and combines them with consent-aware landing signals collected on an agency’s own website. This creates a controlled event layer without placing browser code inside Fanvue.

Can you track Fanvue subscriptions in Meta Ads?

Yes, eligible Fanvue subscription and payment events can be normalized and delivered server-side to Meta Ads and other configured destinations. Match quality depends on the consented identifiers available before the visitor reaches Fanvue. OFM Pixel preserves stable external event IDs for deduplication and never invents customer data that the platform did not provide.

How does attribution survive the link-in-bio / messaging gap?

OFM Pixel records a consent-aware landing session and can preserve an opaque reference through controlled links and redirects. Later platform outcomes are matched only when a reliable shared signal exists. Link-in-bio pages, Telegram and other messaging hops can still remove identity, so unmatched events remain reported as platform revenue rather than being assigned to an unsupported click.

Is this compliant with consent requirements (GDPR)?

OFM Pixel is designed for consent-aware implementation: website origins are allowlisted, event fields are restricted, and advertising identifiers are retained only when the corresponding consent state is granted. Agencies remain responsible for their notices, consent configuration, lawful basis and processor agreements. The platform supports compliant operation but does not replace legal review for a specific deployment.

Which ad platforms can receive the conversions?

The event layer is designed to deliver normalized conversions to Meta Ads and other server-side measurement destinations configured for an agency. Available destinations depend on the active connector and the identifiers accepted by each platform. Every delivery keeps a stable external ID, value and currency where supplied, plus diagnostics so operators can inspect what was accepted or ignored.

Do agencies get separate tenants per creator/account?

Yes. Each creator or client account can be assigned an isolated tenant with its own Fanvue authorization, creator routing map, landing collector and conversion destination. Unknown creator identities are quarantined instead of guessed. This prevents one client’s events, connection details or reporting stream from being exposed or delivered to another client’s destination.

OFM Pixel

Make creator revenue measurable.

Private infrastructure for agencies that need reliable Fanvue events, clearer delivery diagnostics and a path toward first-party attribution.

Request access →
Private beta — access is granted per agency.
Private beta

Request agency access

We’ll use these details only to respond to your access request.